Archive - Overwrite Media

Implementing First-Party Data Strategies: A Deep Dive for SMEs in a Cookieless Era

In this follow-up article, we will delve deeper into the world of first-party data. We'll explore the concept, the benefits it offers, how to collect…

Jun 16, 2023 •

Invite your friends to read Overwrite Media

Thank you for reading Overwrite Media — your support allows me to keep doing this work.

Jul 3, 2023 •

Navigating the Cookieless Future: Implications for Small-to-Medium Sized Enterprises

Cookies are quickly going away from regular internet marketing as we've known it for decades.

Jun 5, 2023 •

Google Universal Analytics to GA4 - What Marketers Need to Know

Tomorrow is the day that marketers might have a panic attack. Google is making the standard of their analytics platform the new GA4, and eliminating…

Jun 30, 2023 •

The Cookieless Future is Here: Steps for SMEs to Take Now

No More Waiting - How Small Businesses Can Adapt to the New Cookieless Reality

Sep 22, 2023 •

Harnessing Audience Insights for Business Growth and Scalability

Decoding Audience Dynamics: A Catalyst for Tailored Growth Strategies

Oct 6, 2023 •

Elevate Your Marketing Strategies with AI-Enhanced Customer Data Platforms

Explore the synergies between Artificial Intelligence and Customer Data Platforms to deliver unparalleled customer experiences, drive operational…

Oct 27, 2023 •

Achieve Remarkable ROI with Google’s Demand Gen AI-Advertising Platform

Google launches AI-powered Demand Gen & Video View campaigns to connect businesses with engaged consumers and reshape digital advertising.

Aug 16, 2023 •

Introducing Overwrite Media

👋 It's great to have you here!

Aug 17, 2021 •

Leveraging AI for Enhanced Video Advertising on YouTube: A Guide for Business Professionals

Google announces how AI is reshaping advertising on YouTube. This is a guide for how your business can take advantage.

Sep 14, 2023 •

Layoffs in Big Tech and Media

Economic headwinds are causing major disruption for tech and media companies relying on advertising revenue.

Nov 18, 2022 •

Ad-Supported Netflix For $7 Launches

Netflix will debut it's ad-support plan for $6.99 starting on November 3rd in 12 markets.

Oct 14, 2022 •

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